
Purify
Draws out deep-rooted congestion and excess sebum.
Brighten
Targets dark spots and uneven-looking tone.
Soothe
Pairs intensive purification with barrier-supportive hydration.
Formula focus
The actives behind the formula.
Ingredient profile
Key ingredients.
A porous material used to adsorb surface impurities.
An absorbent mineral clay selected for excess oil and cleansing care.
A calming and brightening botanical pair.
A brightening ingredient selected to improve the appearance of uneven tone.
Moisture-supporting ingredients that help maintain skin comfort.
DISTILLED WATER, BENTONITE, PROPANEDIOL, CETEARYL ALCOHOL, SQUALANE, CHARCOAL POWDER, OLIVEM 1000, BUTYLENE GLYCOL (AND) AQUA (AND) CUCUMIS SATIVUS (CUCUMBER) EXTRACT, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, ALPHA-ARBUTIN, ECTOIN, BETAINE, DEHYDROACETIC ACID (AND) BENZYL ALCOHOL, XANTHAN GUM, TOCOPHEROL.
How to use
Make the formula work inside the ritual.
Prep
Apply an even layer to clean, damp skin, avoiding the eyes and lips.
Treat
Leave on for 10 to 15 minutes maximum.
Golden rule
Rinse while the mask is still dark grey and slightly damp; do not let it crack completely.
Finish
Rinse with warm water, then follow with a hydrating serum or moisturiser.
Product information
Everything you need, without the document dump.
Open the sections you need for ingredient detail, mechanism, safety, application notes, FAQs, expected-results guidance and storage instructions.
Formula & actives+
The Dynamic Ingredient Line-Up
A highly porous element that acts like an industrial micro-sponge. It binds to deep-seated toxins, heavy metals, micro-particles, and stubborn blackheads, pulling them completely out of the skin.
A powerful, negatively charged volcanic clay. When mixed with water, it produces a strong electrical charge that magnetically attracts positively charged toxins, heavy impurities, and excessive sebum from deep within the pore matrix.
A cooling, inflammation-reducing pair. Cucumber instantly lowers skin temperature and calms vascular redness. Licorice root targets hyperpigmentation by slowing down the enzymes responsible for dark spot formation.
A gold-standard, safe skin-brightening agent. It works by fading acne scars, age spots, and sun damage, dramatically unifying the skin tone and revealing a radiant complexion.
The ultimate moisture-retaining guards. While the charcoal and clay purge the skin, these ingredients create a hydration shield around skin cells. They prevent dryness, lock in water, and protect the skin barrier from environmental stress.
How it works+
Step-by-Step: How the Mask Works on Your Skin
When applied, this mask undergoes three distinct chemical and physical phases to deeply purify and transform the skin
Step 1: The Active Magnet Phase (Application & Binding)
The moment the wet mask hits your skin, the Bentonite Clay activates its negative electrical charge, drawing positively charged toxins and heavy oils to the surface. Simultaneously, Activated Charcoal begins trapping microscopic impurities within its porous surface. To prevent these powerful pulling agents from drying out your healthy tissues, Ectoin and Betaine instantly form a protective water shield over your skin cells, locking hydration safely inside.
Step 2: The Purging & Brightening Phase (Extraction & Treatment)
As the mask begins to dry, it contracts. This mechanical tightening physically squeezes impurities out of the pores, allowing the charcoal and clay to swallow them up. While the detox is happening, the liquid phase delivers Alpha Arbutin and Licorice deep into the skin to interrupt melanin production and fade dark spots. To balance the intense pulling force, Cucumber continuously cools the skin, preventing vascular flushing and keeping the complexion completely calm.
Step 3: The Cleanse & Reset Phase (Removal & Protection)
When you add warm water to rinse, the hardened mask re-liquefies, lifting all the trapped oils, blackheads, and environmental toxins away from your face. As it washes down the drain, it takes dead skin cells with it, providing a smooth finish. After rinsing, the Alpha Arbutin and Ectoin remain bound to the skin barrier, leaving you with clear, deeply detoxified pores, a noticeably brighter skin tone, and a protected cellular shield.
How to use+
How to Get the Best Results
Apply an even layer to clean, damp skin, avoiding the eyes and lips.
Leave on for 10 to 15 minutes maximum.
Do not let this mask crack or flake completely. Because Bentonite is highly absorbent, you must rinse it off while it is still dark grey and slightly damp to prevent surface dehydration.
Rinse thoroughly with warm water, then apply a rich hydrating serum or moisturiser to seal the freshly clarified pores.
Use twice weekly before serums and moisturiser.
Storage & care+
Storage & care
Store in a cool, dry place away from direct sunlight and humidity. Keep the cap tightly sealed to prevent oxidation.
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